This Is The Greatest Time To Start A Business. But is it? Here’s a counter-argument

Source: This Is The Greatest Time To Start A Business.

Referencing the above article that first appeared on Medium and subsequently, on Business Insider. Please allow me to put in a counter argument. Because, if it was really as simple as what’s written everyone would have started one. But like most things in life, things aren’t that simple.

Truth is, for every successful business there are 4 others that failed. It’s a statistic that 80% of business failed within the first 18 months. These numbers get higher after.

If you’re the type who has a high risk appetite, then you’re by nature an entrepreneur. Everyday becomes a good day to start something. However if you’re the kind who waits until a better time, then that better time will never come.

There’s really no such thing as a best time to start a business. Businesses don’t become successful because of pure ideas alone. Nor because of the tools at hand. Many other factors that contributes to it—the right idea, product to market fit, people, money, et al.

Tools benefit only when one knows what to do with them.

My advise is, when you want to start a business you’ve to ask yourself will the idea fit, how much effort are you willing to into it and how will you keep the business moving even if at times its showing little traction?

Starting a business is easy. Yes you can do it with a hundred dollars. However building it is hard. This takes more than a dream and some money.

One thought on “This Is The Greatest Time To Start A Business. But is it? Here’s a counter-argument

  1. That is true.

    Starting a business is as easy as knocking your two heels together whereas growing and sustaining it is a different game all together.

    Business is like a creature / animal which either you tame it or it will to you.

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