We are now in an economy of ‘likes’. Growth Hacking means that business no longer depend on the value of traditional economic exchanges but instead on selling of user data. What happens to the real economy when all business become an advertising business and nothing real get sold but likes and shares?
When asked last week what the future of social media is, I had answered – long-for story telling. I explained that people are getting tired of lists and are beginning to seek deeper, more meaningful content. New content platforms are beginning to sprout that is enabling long form publishing; Medium, Twitter, Facebook Notes, et al.
Writers too are getting tired of curation. As a personal development, growth for them comes in the form of writing opinions and experience based editorials. Signs point in that direction. Anthony Bourdain thinks the same way too.
Everybody else has lists, people love lists, but deep storytelling … I think we travel differently now, and what we look for in reading before we travel is wildly different [than in past years],” he said. “I don’t want a list of the best hotels or restaurants. I want to be set in a place where you get a real sense of what kind of place is what.
I’m not too sure if you agree. In my opinion an industry–any industry, cannot be in a state of disruption and transformation forever. Whilst digital is the catalyst for change, there usually comes a time when a change results in something.
All work must produce, and all investment has to show returns. Let’s start thinking beyond the words and into the outcome.
Living in an age of constant change today, these changes must now start with the thinking – What are we transforming or disrupting today that will be a compliant and an adoption tomorrow?
Referencing the above article that first appeared on Medium and subsequently, on Business Insider. Please allow me to put in a counter argument. Because, if it was really as simple as what’s written everyone would have started one. But like most things in life, things aren’t that simple.
Over her birthday dinner last night, daughter Sarah asked what my motto in life is. Without hesitation I answered; “always find a way”. That’s my motto, and that’s also what I advised her. And to anyone else asking, this answer remain the same.
Always find a way – to make something out of nothing. Challenges happen, it’s part of living.
Always find a way – to turn problems into solutions. We’ll always be called on to give advice.
Always find a way – to see the other side. We won’t fully understand things unless we’ve walked a mile in them.
Always find a way – to practise patience. The world is moving fast enough, stop and enjoy the moment.
Always find a way – to be nice. When we start with a smile we get smiles in return.
We’ll just disappoint ourselves if we think being happy is an end goal. Happiness is a state and it can be achieved even if we don’t think it’s there.
Always find a way. Because life’s hard. Just never give up trying.
It’s a question of fast. For a moment, fast was good. Fast got things done quickly. So we can expect things sold to us cheaply. But fast also means the pressure to do things ever more cheaply.
And unfortunately in the case of fashion, being an industry whose primary reliance is on human-based manufacturing and natural resources to produce, the emergence of fast fashion, although cheap for the end consumer, has led to continued wage deprecation whilst increasing the use of natural resources and human spaces.
Food for thought in our quest to buy our next ‘cheap’ clothing.
Source: The True Cost